Pass Guaranteed High Pass-Rate Salesforce - Marketing-Cloud-Advanced-Cross-Channel - Salesforce Marketing Cloud Advanced Cross Channel Standard Answers

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Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Syllabus Topics:

Topic	Details
Topic 1	Journey Orchestration: This section emphasizes best practices in customer journeys, leveraging reporting tools, and differentiating capabilities between Datorama and Google Analytics to evaluate comprehensive journey management expertise.
Topic 2	Mobile (SMS Push): This section evaluates expertise in MobileConnect, MobilePush, and GroupConnect, along with integration options like WhatsApp. Mastering mobile configuration and Mobile Studio functionalities will demonstrate cross-channel communication proficiency of Salesforce Marketing Cloud Practitioners.
Topic 3	Triggers: This area covers SOAP REST API capabilities. Proficiency here reflects the ability of Salesforce Marketing Cloud Practitioners to integrate triggers that enable automated, dynamic interactions for seamless customer experiences.
Topic 4	Einstein for Marketing Cloud: The topic focuses on advanced understanding of Einstein capabilities, configurations, and differentiations. This tests proficiency of Salesforce Marketing Cloud Practitioners in using AI-powered tools to personalize and optimize Marketing Cloud initiatives.
Topic 5	Social Studio: Social Studio functionality, configuration, and social customer service strategies are covered here. Demonstrating competence in managing social engagements will validate a practitioner’s ability to support robust cross-channel strategies.
Topic 6	Distributed Marketing: This topic focuses on features and sending options. Highlighting expertise in streamlining distributed campaigns showcases efficiency of Salesforce Marketing Cloud Practitioners in empowering localized marketing within a centralized platform.

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Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q50-Q55):

NEW QUESTION # 50
Where would you add a topic profile

A. Social studio engage
B. Admin settings
C. Workspace settings
D. Social studio automate

Answer: B

Explanation:
Understanding Topic Profiles:
Topic profiles are the core of social listening in Social Studio. They define the keywords, social accounts, and other criteria used to capture relevant social media mentions.
Admin Settings as the Central Hub:
Admin settings in Social Studio are the central location for managing overall account configurations, user permissions, and, importantly, topic profiles.
Detailed Steps:
Access Admin Settings: In Social Studio, you'll click on your profile avatar in the top right corner and then select "Admin".
Topic Profiles Section: Within the Admin panel, you'll find a dedicated section for "Topic Profiles." Create/Edit Topic Profiles: This is where you can create new topic profiles or edit existing ones. You'll define keywords, include/exclude terms, specify languages, locations, media types, and link social accounts.
Why Other Options Are Incorrect:
A . Social Studio Automate: Social Studio Automate is used for automating actions based on rules (e.g., automatically routing posts to different teams, adding classifications). It's not where you create the foundation of social listening (topic profiles).
C . Workspace Settings: Workspace settings manage collaboration and workflow within a specific workspace. While you might use topic profiles within a workspace, you don't create them there.
D . Social Studio Engage: Engage is for viewing and interacting with social media content that has already been captured based on your topic profiles. You don't create topic profiles in Engage.
In Summary:

NEW QUESTION # 51
How does real time interaction management (RTM) in IS help marketer to provide personalized content to user, Select multiple

A. Orchestration
B. Unified customer profile
C. Data aggregation

Answer: A,B

NEW QUESTION # 52
In which place can the facebook ad campaign be viewed when created in ad studio?

A. Facebook testing environment
B. Harkebing Cloud Setup
C. Facebook Business Manager
D. Journey Builder

Answer: C

NEW QUESTION # 53
On which social channel can users create ad audiences?

A. Houzz
B. Instagram
C. Twitter (X)
D. Tiktok

Answer: B

NEW QUESTION # 54
How frequently does Einstein Engagement Scoring updates to email?

A. Model Monthly
B. Email daily
C. Mobile Weekly

Answer: B

Explanation:
Einstein Engagement Scoring in Salesforce Marketing Cloud updates its models differently based on the channel:
* A. Email daily: The scoring model for email engagement is updated daily. This frequency ensures that the model reflects the most recent interactions and behaviors of users, allowing marketers to dynamically adjust their strategies based on up-to-date engagement data. The daily update cycle helps maintain the accuracy and relevance of the engagement scores, ensuring that marketing efforts are effectively aligned with user engagement trends.

NEW QUESTION # 55
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PASS GUARANTEED HIGH PASS-RATE SALESFORCE - MARKETING-CLOUD-ADVANCED-CROSS-CHANNEL - SALESFORCE MARKETING CLOUD ADVANCED CROSS CHANNEL STANDARD ANSWERS

Pass Guaranteed High Pass-Rate Salesforce - Marketing-Cloud-Advanced-Cross-Channel - Salesforce Marketing Cloud Advanced Cross Channel Standard Answers